Refereed Journal Article on 2008 Presidential Election

Publication No. 11 Refereed Journal Article Title: Teaching Converged Media Through News Coverage of the 2008 U.S. Presidential Election and Inauguration, Asia Pacifica Media Educator, 20, 2010, 91-102.  Author(s): Lamb, Yanick Rice; Sturgis, Ingrid; and Fancher, Charles B. Published by the Asia Pacific Media Educator, a refereed journal published annually by the School of Journalism and Creative Writing at the University of Wollongong, NSW, Australia Role I helped to conceive, develop and execute coverage of the 2008 presidential election and 2009 inauguration. On Election Day, we worked in the Converged Media Lab from 7 a.m. Tuesday until nearly 4 a.m. Wednesday, when our lead reporter updated her article on President-Elect Barack Obama. We conducted a similar, but smaller operation for the inauguration. I later co-authored this research paper with journalism faculty at Howard University. This project also helped to set the stage for our 2012 presidential coverage and our midterm election coverage in 2014 Scope Upon graduation, this new generation of journalism students will work in converged newsrooms that operate on a continuous news cycle. The converged media coverage of the election and the inauguration illuminated the critical importance of hands-on teaching and guiding students through the complexities of how to use of social media and other eeb-based tools as effective, ethical journalists. Students were required to think critically, work collaboratively and engage in entrepreneurial and innovative problem solving. The projects offered students deadline driven, real-life experiences with people of different backgrounds and cultures – often for the first time – and allowed them to directly experience reporting diverse points of view. Although internships also provide practical experience, there...

Publications and Major Productions

11.      Publications  Major Productions Research and development of FierceforBlackWomen.com, health and wellness website fills a void and addresses disparities by targeting African-American women age 35 and older; finalist for grant from the International Media Women Foundation Research and development of Fully-Connected.com, website fills a void by connecting people of African descent throughout the diaspora with a focus on bridging gaps and stereotypes in the United States; finalist for grants from J-Lab, International Media Women Foundation and UNITY/Ford Foundation Research and development of 101 Magazine and website. I have conducted extensive research on the state of diversity in magazine publishing, magazine journalism curriculum at peer institutions, new magazine launches, and the various types of magazines targeted to college students and other young adults. As I result, I conceived an idea to develop a self-sustaining publication that would combine research and experiential training to prepare diverse students for all facets of magazine publishing, which is far less integrated than newspapers, television and radio. This venture would also help address the needs of the growing number of students majoring in print/online journalism, broadcasting, advertising, public relations, business, law and other areas who are interested in starting or working for magazines. After launching online, the general-interest magazine made its debut in print at the end of Spring 2011. The students are off to a good start. They are gaining hands-on experience in developing an international business targeted to a multicultural audience of undergraduate and graduate students between the ages of 18 and 29. The premiere issue won first place as Best Student Magazine in Region 2 of the Society of Professional Journalists. The...
Delta’s Gaffe With a Giraffe

Delta’s Gaffe With a Giraffe

A little homework, common knowledge and respect might have saved Delta from international shame. In a tweet ridiculed around the world, the airline saluted the United States’ 2-1 win over Ghana in the World Cup with the scores superimposed over images of the Statue of Liberty — and a giraffe of all things. The global gaffe recalls stereotypes associating Africa with Tarzan and monkeys. It also feeds into criticism that Americans are too xenophobic and ignorant to care or learn about other cultures. Delta apologized on Twitter and on its website: “Last night, we posted a congratulatory message on Twitter and Facebook to the U.S. Soccer team on its win in a World Cup game. The message used an image of a giraffe to represent Ghana. The image was both inaccurate and inappropriate.” We’re sorry for our choice of photo in our previous tweet. Best of luck to all teams. — Delta (@Delta) June 17,...

Presentations

Black History Month keynote speech at the University of Toledo. Yanick Rice Lamb moderates a forum with Johnson Publishing executives LInda Johnson Rice and Desiree Rogers on “Black Women and Power.” More than 200 women attended the session, sponsored by Executive Leadership Council in July 2012 at Target Field in Minneapolis. Yanick Rice Lamb shared early results of her research on the digital strategies of several national magazines. (Photo credit: George Daniels/University of Alabama) Refereed Papers and Presentations 2012, AEJMC Council of Affiliates, one of three proposals selected for the Second Annual Industry Research Forum Award; $1,000 for “All the News That Fits on Tablets: An Analysis of News Consumption and Best Practices” to be presented at national AEJMC conference, August 2013 in Washington, D.C. “The Seven Sisters and Their Siblings Go Digital: An Analysis of Women’s Magazine Content on Websites, iPads and Cell Phones,” 37th Annual AEJMC Southeast Colloquium, hosted by the Department of Communication at Virginia Polytechnic Institute and State University (March 2012). Keynote Speaker Black History Month keynote speaker, University of Toledo; also gave sermon at the Historic Third Baptist Church and spoke at Scott High School and the Ella P. Stewart Academy, February 2014 Keynote Panel “Black Women on Power,” moderator of keynote session of Executive Leadership Council’s Women’s Leadership Summit, Minneapolis, July 10, 2012 Other Presentations NABJ, Boston 2014 ER Loads, AHCJ, 2014 Job Fair, 2013 AEJMC Magazines, August 2013 NABJ Magazines, Orlando 2013 NABJ, 2013 “Productive Trends and Opportunities in the Print and Publishing Industries, Bowie State University, April 20, 2013 “Waiting for Children: New Stories About Infertility,” Association for Health Care Journalists...